Stop and Smell the Roses

I am dodging raindrops and soaking up the sun today-and best of all breathing in this fresh spring air. Easter was last weekend and I saw so many wonderful photos on social media of little egg hunters and friends dressed in their colorful Easter best. Seeing all of the joy lifts me up and gets me even more excited about all the good things to come from Eufloric Events. Locally grown flowers direct from Sweet Peas Flower Farm are already making their way into flower arrangements that are being delivered around the city for special events. (You can also find Sweet Peas flowers at Wildwood Market in Fountain Square each week.) Another sensational thing coming up is Roses and Rosé, a flower workshop and wine tasting event at the exquisite Daniel's Vineyard. This is to take place on Thursday, May 11th at 6pm. We are delighted to be partnering with them! Visit their website to reserve your spot.

I was thrilled to get to work some of Sweet Peas Flower Farm's colorful local ranunculus and poppies into a large arrangement for a friend's Easter celebration. Set in an urn that looks like it should have lichen developing on its surface, an ambrosial collection of blooms were bursting forth celebrating the occasion. In addition to the farm grown ranunculus and poppies, lilacs, Juliet garden roses, tulips, lavender spray roses, seeded eucalyptus, and Italian pittosporum came together and seemed to sing all the joyous hymns though fragrances, colors, and textures. It is incredible how flowers can have that transmuting effect. Flowers are hardly ever just flowers. So many of us have associations with certain flowers for specific reasons. We hold those dear and when we see, smell, or touch that special bloom, something happens to us. We remember a moment or a person and maybe we stop to breathe in and bask in that fleeting feeling. As a flower girl, I advise all people to stop and smell the roses. 

I hope the Easter Bunny brought all sorts of goodies to you. From here on, I will be looking to Mother Nature to bring us some gifts that we can share with you!

xoxo -- Paula

Beyoncé and Musings of 17th Century Flower Painting

On February 1st, the first day of Black History Month, Queen Bey dropped a bombshell. Well, maybe a few in one stunningly and meticulously designed image. The Carter family is growing by two! Beyoncé's fans are overjoyed for her (8.5 million liked her photo on instagram!) and count me in that. But, you know what really gets me excited? The art [that includes flowers, because, of course]. I see this image and I immediately wonder what went into it and what kind of conceptual message is being broadcast through it's carefully composed pixels. My mind reels and my fingers fly digging for answers and drawing connections between the artist, history, flower trends, and of course what Beyoncé is trying to say besides, "I'm pregnant, guys!"

The mastermind behind her shoot is an artist by the name of Ewol Erizku who is represented by Night Gallery in L.A. and recently exhibited at the Nina Johnson Gallery in Miami. It is said that he is inspired by 17th century artists Vermeer and Caravaggio and he has made it a priority to give a voice to people of color, who have been grossly underrepresented in museums, galleries, and art history in general. 

Erizku has collaborated with florist, Sarah Lineberger, in the past for a piece titled, Ask the DustIt is not confirmed if she collaborated here.

The use of flowers in the series is so exciting to us as florists. It is undoubtedly a reference to wealth, affluence, life and death (vanitas) just as it was in 17th century Dutch flower painting. In the last year or so, the floral industry itself has taken a direct cue from this 17th century Dutch flower painting. Rachel Ruysch, in particular, is a fantastic representation of this painting niche. She grew up in the Netherlands as it became independent from Spain. As this occurred, affluence grew and patrons wanted art that reflected their success-which was a departure from how the art world worked under the monarchy. Ruysch was born into a wealthy family of scientists, architects, and artists. She was encouraged by her father to pursue her talents as a painter, in which she did. She became a mother to ten children and was revered as one of the most successful artists of her day. I think we can draw some parallels here. Bey might not have ten children but she is a master at multi tasking as I might imagine Rachel Rusch had to have been.

Eufloric Events might be new to the Indianapolis wedding flowers scene, but we are no stranger to every aspect of flower design. Combined, we have over thirty years experience in the flower industry and the majority of it has been flowering here in Indianapolis. We can design on any scale from the flower crown for the bride to be in an engagement photo shoot (or the flower back drop for your 17th century inspired maternity shoot) to the grand hall wedding reception where every corner drips with blooms. There's so much to celebrate! Let us help you with your celebration. Call or email to schedule your complimentary consultation.

xoxo - Paula